Companies that recognize the need for sustainable transformation are faced with the challenge of developing solutions that meet sustainability requirements. This includes the critical review and adaptation of internal processes and the development of strategies for active participation in the hydrogen value chain

A key element in this process is the establishment of meaningful benchmarks that objectively measure progress and ensure the correct direction of implementation. These benchmarks must be embedded in the overall strategic direction of the company and include clearly defined, challenging but achievable targets. In addition, a deep understanding of the metrics that demonstrate the success of the sustainable changes while driving team motivation and engagement is critical. The ability to create a synergy between universal best practices and specific business objectives is fundamental to effectively manage and accelerate the transformation process.

Furthermore, it is of the utmost importance for companies to adapt to the new requirements of sustainability and market dynamics, to address the challenges that arise and to find collective solutions to these problems.